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FOR IMMEDIATE RELEASE

OWC Announces Industry's First 16GB Module Based Upgrade Kits Up To 96GB For 2009-2010 Apple Mac Pro For Up To 3X More Memory Versus Factory Offered

New 'MaxRAM' Certified OWC PC3-10600 1333/1066MHz options provide 48GB for Quad-Core/6 Core models, 96GB for 8-Core/12-Core models at 40% lower cost per gigabyte than factory maximum upgrades

June 1, 2011 Woodstock, IL -- Other World Computing (OWC®) http://www.macsales.com, a leading zero emissions Mac® and PC technology company, announced today its MaxRAM™ Certified Triple-Channel Memory Upgrade Kits are the industry's first 16GB module based upgrades to provide up to 96GB for all Apple® Mac Pro 2009 (Nehalem) and 2010 (Nehalem and Westmere) models. These new 16GB per module kits are Fully Tested, Qualified, and MaxRAM Certified for the most demanding applications and backed by OWC's Lifetime Advance Replacement Warranty.

Apple Mac Pro 2009, 2010 Quad-Core and 6-Core Nehalem/Westmere 'MaxRAM' Option
  • 48GB (3x16GB) PC3-10600 ECC DDR3 1333/1066MHz Triple-Channel Set $1599.99
    50% more memory for $175 less than current 2010 Mac Pro 32GB max option, 40% less cost per GB
    3X more memory than the 2009 Mac Pro Quad-Core maximum factory option of 16GB.
Apple Mac Pro 2009, 2010 8-Core and 12-Core Nehalem/Westmere 'MaxRAM' Option
  • 96GB (6x16GB) PC3-10600 ECC DDR3 1333MHz Matched Modules $3179.99
    50% more memory for $370 less than factory 64GB max offered for 2010 Mac Pro, 40% less per GB
    3X more memory than the 2009 Mac Pro 8-Core maximum factory option of 32GB.
Savings Up To 67% Versus Same Sized Factory RAM Upgrades
OWC also offers 2GB, 4GB, and 8GB module based sets memory upgrade kits with savings of up to 67% compared to same sized factory upgrades:
  • 2GB modules and kits for up to 16GB from $34.99, 8GB kits from $137.99
  • 4GB modules and kits for up to 32GB from $64.99, 16GB kits from $254.99
  • 8GB modules and kits for up to 64GB from $189.99, 32GB kits from $729.99


To assist all Mac Pro owners in selecting the correct memory upgrade for any of the 2006 to current Mac Pro models, OWC has created a simple to use guide that shows the correct memory type and options specific to each of the different Mac Pro models. For more information on the new memory kits and memory options for all Mac Pro models, please visit: http://eshop.macsales.com/shop/memory/Mac-Pro-Memory


Quality Built To Exceed Factory & Industry Specifications
OWC Memory Upgrades for 2009-2010 Mac Pro models are engineered with premium quality components and are designed to meet, if not exceed Apple Design Specifications, including use of Apple required thermal sensor EEPROM, JEDEC board design, and chip components; and are fully RoHS and JEDEC compliant. Like all OWC Memory Upgrades, the Mac Pro Upgrade Kits are backed with a Money Back Guarantee and OWC's Lifetime Advance Replacement Warranty.

OWC Lab Confirms MaxRAM Configurations Of Triple The Memory
By maintaining its own lab of nearly every Apple Mac model ever made, including all of the latest Mac Pro 2010 models, OWC continues its four year first-to-market streak as the first independent provider to test confirm and ship memory kits that double (and now triple) the factory memory options offered for the Mac Pro.

"Consumers are the true beneficiaries of our 'MaxRam' test lab," said Larry O'Connor, Founder and CEO, Other World Computing. "Having the aftermarket's largest collection of Macintosh computers in a product development environment enables us to test confirm and provide memory upgrades that continually far exceed both the maximum factory supported and offered." To learn more about the OWC Memory Test Lab, visit: http://eshop.macsales.com/memory/OWC_Test_Lab

Free "Do-It-Yourself" Videos for Easy Installation
OWC Memory Upgrade Kits for Mac Pro models are supported with free online instructional videos to make user installation an easy 15-minute procedure. Videos showing both memory and hard drive upgrades being installed into a variety of Mac Pro models are available for viewing at: http://eshop.macsales.com/installvideos/

OWC – The Long Term Trusted Name For Mac Memory
OWC memory upgrades are available from 16MB to 96GB for nearly every current and past Apple notebook and desktop computer manufactured during the past twenty years, including Mac Pro Xeon, iMac®, PowerMac®, Xserve®, iBook®, and PowerBook® computers. The full OWC Memory line as well as a compatibility guide which directs customers to the correct upgrades for each specific Apple model, can be found online at: http://eshop.macsales.com/shop/apple/memory/

About Other World Computing (OWC)
Other World Computing (OWC) has been providing quality hardware products and support to the computer industry since 1988 and features one of the largest online catalogs of computer, iPod®, iPhone®, and iPad® enhancement products through its e-commerce portal www.macsales.com. As a member of the Apple Developer Program, OWC also provides extensive US based technical support for Macintosh users around the world as well as Internet access via www.fastermac.net and www.owc.net

OWC's industry awards and recognition include: Crain's Chicago Business 2009 "Fast 50" List of 50 Fastest Growing Companies in the Chicago Area; Inc. 5,000 "Fastest Growing Privately Owned Companies in America" list honoree 2007-2010; Reseller Ratings Elite Member 2009 & 2010; Better Business Bureau Top Rating of A+ 2010; Reflex Packaging Commitment to Excellence Recycling Award 2009; Computerworld Magazine Top Green-IT Companies for 2008; and McHenry County Economic Development Corporation 2008 Business Champion Award.

In March 2010, OWC's corporate campus was designated as LEED® Platinum by the Green Building Certification Institute (http://eshop.macsales.com/green/index.html). Platinum is the highest achievable LEED (Leadership in Energy and Environmental Design) Program level, which began in 1998. Out of more than 14,000 LEED projects engaged worldwide since the program's inception, OWC is one of less than three hundred to achieve the Platinum standard. In September 2010, OWC's headquarters earned the U.S. Environmental Protection Agency (EPA) ENERGY STAR® rating for building operations that perform in the top 25 percent of similar facilities nationwide for energy efficiency.

Company Contact:
Jennifer Myers: (815) 502-5640 or jmyers@owcdigital.com


OWC is a registered trademark and MaxRAM is a trademark of New Concepts Development Corporation.
Apple, Mac, Mac Pro, iMac, PowerMac, Xserve, iBook, PowerBook, iPod, iPhone, and iPad are the trademarks of Apple, Inc. All other trademarks or registered trademarks are the property of their respectful owners.