Photo: OWC MacBook Pro Memory
FOR IMMEDIATE RELEASE

OWC Announces Memory Upgrades For New Apple MacBook Pro Models

Premium, Certified OWC DDR3 1333MHz 8GB Upgrade Kit offers savings of up to 55% vs. factory installed; OWC 4GB Module offers upgrade option not available from factory

February 24, 2011, Woodstock, IL -- Other World Computing (OWC®) http://www.macsales.com, a leading zero emissions Mac® and PC technology company, announced today the immediate ordering availability of OWC 4GB and 8GB DDR3 1333MHz Memory Upgrades for the new MacBook® Pro 13", 15", and 17" models announced by Apple® today. The OWC 8GB Memory Upgrade Kit offers owners of the newest MacBook Pro models savings of up 55% versus the factory installed 8GB option; as well as an option for 6GB of total memory not available from the factory.

OWC Memory Upgrades for 2011 MacBook Pro 13", 15", and 17" models:
  • OWC 4GB DDR3 1333MHz Memory Module - $59.99 or as low as $46.99 after OWC offered factory memory trade-in rebate. Replaces an existing 2GB module for 6GB of total memory.
    Not available as factory memory upgrade option.

  • OWC 8GB DDR3 1333MHz Memory Kit (2 x 4GB matched memory modules) - $114.99 or as low as $89.99 after OWC offered factory memory trade-in rebate. Replaces both existing 2GB module for 6GB of total memory.
    Up to $110 less vs. factory 4GB to 8GB options.

    OWC Memory upgrades are available for immediate ordering at: http://eshop.macsales.com/shop/memory/Apple_MacBook_MacBook_Pro/Upgrade/DDR3_1333MHz_SDRAM


Full product and ordering information for OWC Memory, internal drive upgrades up to 1.0TB, optical bay upgrades, and other accessories for all Mac laptops including the new 2011 models are available at: http://eshop.macsales.com/shop/memory/Apple_MacBook_MacBook_Pro/Upgrade

OWC – The Trusted Name in Mac Memory
OWC memory upgrades are available from 16MB to 96GB for nearly every current and past Apple notebook and desktop computer manufactured during the past twenty two years. By maintaining an active state-of-the-art test lab (http://eshop.macsales.com/memory/OWC_Test_Lab) OWC ensures its memory upgrades offer the highest product quality and reliability and backs them with a Lifetime Advance Replacement Warranty.

OWC’s independent memory benchmarks testing on a wide variety of Mac computers consistently demonstrates that having more memory provides higher real-world performance. OWC memory performance gains are even more apparent when using memory intensive applications, such as audio/video, photo, 3D modeling, and other applications, where OWC memory upgrades offer the best performance for the investment.

The full line of OWC Memory for Apple Macintosh desktop, towers, and laptops, as well as a compatibility guide for the correct upgrades for each specific Apple model, can be found online at http://eshop.macsales.com/shop/apple/memory/.

About Other World Computing (OWC)
Other World Computing (OWC) has been providing quality hardware products and support to the computer industry since 1988 and features one of the largest online catalogs of computer and iOS device enhancement products through its e-commerce portal www.macsales.com. As a member of the Apple Developer Program, OWC also provides extensive US based technical support for Macintosh users around the world as well as Internet access via www.fastermac.net and www.owc.net

OWC’s industry awards and recognition include: Crain’s Chicago Business 2009 “Fast 50” List of 50 Fastest Growing Companies in the Chicago Area; Inc. 5,000 “Fastest Growing Privately Owned Companies in America” list honoree 2007-2010; Reseller Ratings Elite Member 2009 & 2010; BBB Top Rating of A+ 2010; Reflex Packaging Commitment to Excellence Recycling Award 2009; Computerworld MagazineTop Green-IT Companies for 2008; and McHenry County Economic Development Corporation 2008 Business Champion Award.

In March 2010, OWC’s corporate campus was designated as LEED® Platinum by the Green Building Certification Institute (http://eshop.macsales.com/green/index.html). Platinum is the highest achievable LEED (Leadership in Energy and Environmental Design) Program level, which began in 1998. Out of more than 14,000 LEED projects engaged worldwide since the program's inception, OWC is one of less than three hundred to achieve the Platinum standard. In September 2010, OWC’s headquarters earned the U.S. Environmental Protection Agency (EPA) ENERGY STAR® rating for building operations that perform in the top 25 percent of similar facilities nationwide for energy efficiency.

Company Contact:
Jennifer Myers: (815) 502-5640 or jmyers@owcdigital.com


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