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FOR IMMEDIATE RELEASE

Owc Doubles Capacity Of Award Winning Built In The Us
mercury Extreme Pro Solid State Drive To 400gb

SandForce® processor based SSD line offers up to 285MB/s sustained data rates, up to 28% Enterprise level over-provisioning, RAID readiness, and industry leading five year warranty available now from $219.99

May 4, 2010, Woodstock, IL -- Other World Computing (OWC®) http://www.macsales.com, a leading zero emissions Mac® and PC technology company, announced today it has added a new highest capacity 400GB model to its award-winning OWC Mercury Extreme Pro SSD™ line. Designed and made in the U.S. from imported parts, the new 400GB model doubles the capacity of previously announced OWC Mercury Extreme Pro SSD models while delivering the same best combination of performance, reliability, and warranty coverage available on the market in a 2.5" SATA Solid State Drive (SSD).

Ideal For Mac and PC Power Users and RAID Configurations
The new OWC Mercury Extreme Pro RE SSD 400GB model comes with enterprise level 28% over-provisioning, five year warranty coverage, and is compatible with Mac and PC computers that can utilize single or multiple 2.5" SATA compatible drives including all RAID configurations. Priced at $1599.99 MSRP, the 400GB model is available for pre-ordering with shipping to begin 5/21.

Existing models in the line (previously named the Mercury Extreme Enterprise SSD) are available for immediate ordering and share the same redundancy, reliability, and form factor as offered by the 400GB model which provides easy installation in notebooks as well as in desktop/towers with an adapter:
  • 50GB OWC Mercury Extreme Pro RE SSD $219.99
  • 100GB OWC Mercury Extreme Pro RE SSD $399.99
  • 200GB OWC Mercury Extreme Pro RE SSD $729.99
For more information on the OWC Mercury Extreme Pro RE SSD, including Reseller inquiries, visit: http://eshop.macsales.com/shop/internal_storage/Mercury_Extreme_SSD_Sandforce

The Fastest, Most Reliable Long Term Performance Available
Ordinary SSDs offer fast read/write performance during first initial uses, but then experience significant write speed degradation over repeated usage. Independent tests (http://macperformanceguide.com/SSD-RealWorld.html) by leading Mac performance experts confirm the OWC Mercury Extreme Pro RE SSD is able to provide sustained and consistent read and write times of over 260MB/s with 0.1 ms latency and experience virtually no reduction in data transfer rate over heavy usage of the drive.

Up To 100X Greater Data Protection
Utilizing SandForce DuraClass™ technology, the OWC Mercury Extreme Pro RE SSD is able to provide up to 100X higher data protection than provided by ordinary SSDs as well as leading enterprise class hard disk drives. By combining the highest level of Error Correction Code (ECC) and SandForce RAISE™ (Redundant Array of Independent Silicon Elements) technology, the OWC Mercury Extreme Pro RE SSD provides RAID like data protection and reliability without loss of transfer speed due to parity.

Exceptional Power Efficiency
Because the OWC Mercury Extreme Pro RE SSD uses as little as 1/3 the power compared to the most power efficient 2.5" hard drives and up to 1/7 less power than other leading brand SSDs without any performance sacrifice, notebook users can now maximize their “unplugged” mobile use time while desktop/tower users can enjoy the benefits of a more energy efficient system.

“This increase of capacity to 400GB is going to be well received by high end video and photography professionals as well as power users seeking to create the ultimate performance RAID array,” said Larry O’Connor, CEO, Other World Computing. “Doubling the capacity in what TweakTown.com calls ‘class leading…a must have’ makes the Mercury Extreme Pro RE SSD that much more attractive to a wider audience of users.”

About Other World Computing (OWC)
Other World Computing (OWC) has been providing quality hardware products and support to the computer industry since 1988 and features one of the largest online catalogs of computer, iPod, iPhone, and iPad enhancement products through its e-commerce portal www.macsales.com. As a Premiere Level Apple Developer Connection member, OWC also provides extensive US based technical support for Macintosh users around the world as well as Internet access via www.fastermac.net and www.owc.net

OWC’s industry awards and recognition include: Crain’s Chicago Business 2009 “Fast 50” List of 50 Fastest Growing Companies in the Chicago Area; Inc. 5,000 Top 100 Computers & Electronics Companies 2007 to 2009; Reseller Ratings Elite Member 2009 & 2010; Computerworld MagazineTop Green-IT Companies for 2008; and McHenry County Economic Development Corporation 2008 Business Champion Award.

In March 2010, OWC’s corporate campus was awarded LEED Platinum Certification (http://eshop.macsales.com/green/index.html) by the Green Building Certification Institute. Platinum is the highest achievable level of the LEED (Leadership in Energy and Environmental Design) Program, which began in 1998. Out of more than 14,000 LEED projects engaged worldwide since the program's inception, OWC is one of less than three hundred to achieve the Platinum standard. With this recognition, OWC also became the first privately owned light manufacturing/assembly building in Illinois to obtain LEED Platinum status.
Company Contact:
Bill Herring
512-412-4009
bherring@macsales.com
Agency Contact:
Andy Marken
408-986-0100
andy@markencom.com